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marketing is
accomplished through ad placements, attending travel trade shows,
working with travel writers, travel agents, tour operators and
consumers. More that 34,000 visitor inquiries were received, and
approximately 230,000 attractions brochures were distributed
locally and through the Florida Welcome Centers. For the last
three years, the resort tax collections have continued to escalate
and break the million-dollar figure yearly, this year's revenue
increased by over $122,848 from the previous year. The Tourism
award winning website was translated into three languages, German,
French and Spanish. A new seven minute visitor video was completed
and will be distributed to the travel trade industry. The $15,000
Tourism grants program continues to expand as well as the Treasure
Coast Sports Commission by increasing more awareness of the areas
sporting activities and venues. Marketing plans are being
developed to promote the soon to be completed Smithsonian Marine
Ecosystems Exhibit located on South Hutchinson Island.
The Resource
Protection Officer successfully completed the examinations to
become an ISA Certified Arborist. The Vegetation Protection
Committee completed its review and revisions of the "Tree
Protection & Preservation" and "Landscaping &
Screening" sections of the St. Lucie County Land Development
Code which were approved by the BOCC in June 2000. Conscious
enforcement of the County's Tree Violation Fund has grown to over
$80,000 in the year 2000. The Vegetation Protection Committee
completed its review and revisions of the "Tree Protection
& Preservation" and "Landscaping &
Screening" sections of the St. Lucie County Land Development
Code. The BOCC approved these changes in June 2000. The Resource
Protection Officer was successful in obtaining the VISIT Florida
EcoHeritage survey grant and the Tree Spade acquisition grant. She
also conducts final landscape inspections and assists in Code
Enforcement issues relating to vegetation and vegetation removal.
The grants writer
applied for a total of eleven grants from June 1999 through |
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December 1999 for a
total of $3,374,200. Seven of the proposals received over $260,000
in funding including exhibit planning for the Historical Museum, a
dune crossover for Ocean Bay Coastal Park, a tree spade to assist in
Resource Protection and a community transportation planning project
with the schools. Computer hardware, software and server upgrades
were added to the GIS Department from grant funds from the
transportation planning project and a One-Stop Permitting project. A
total of twenty-four grants were submitted in the year 2000 for
projects for the library, ecosystem restoration, bike trail and road
improvements. Seven of the grants have been funded including the
development of a manatee protection plan, picnic pavilions and a
Zora Neale Hurston Heritage Trail. Five important grants were
recently submitted to the Department of Community Affairs Emergency
Management Preparedness Assistance program for improvements to the
Special Needs Shelter, Fairground Portable Animal Stalls, Indian
River Estates Drainage Improvement and a Wildfire Mitigation Plan.
The grants writer brought in $260,000 for the grants written in
1999, $251,986 for the FIND grant, and $172,680 for the projects
already funded for grants written in 2000, totaling $684,666.
The Technical
Services Division continues to provide innovative solutions and
support for the efficient use of computer and Geographic Information
Systems technology. The Division is in the process for configure and
provide interface for the Census 2000 products and is redesigning
the Department's websites for better public access. The Technical
Services Division provides mapping services to all other departments
in the County and is heavily involved in providing graphics for the
various grant applications submitted by the County. GIS will be
available on desktop to internal and external users within the near
future, and a new comprehensive building permitting system will be
on line shortly facilitating one-stop permitting and user interface.
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